


WeShop AI proudly launches AI Recolor, a powerful new tool designed to revolutionize how fashion brands and ecommerce creators visualize color variations. With just one click, users can transform any outfit or product into multiple colorways — all while maintaining the original texture, lighting, and material realism.
From clothing and footwear to accessories, AI Recolor allows you to experiment with hues, collections, and seasonal palettes effortlessly. Powered by WeShop AI’s advanced reconstruction technology, the tool intelligently understands fabric type and lighting conditions to deliver lifelike, production-ready color edits.
One photo, endless possibilities—smarter, faster, and more professional than ever.
Weshop AI’s AI Recolor feature Guide
1. What Does the AI Recolor Feature Do?
The AI Product Color Change feature lets you instantly generate multiple color versions of any product using advanced AI color reconstruction. Whether it’s clothing, shoes, or accessories, the system precisely detects textures and lighting to create realistic, natural-looking color variations.



2. Why You’ll Love It?
- Works Across Categories: Perfect for apparel, shoes, bags, and more.
- High Accuracy: Keeps the original fabric texture and lighting details while recoloring with precision.
- Instant Multi-Color Generation: Create multiple color options from one photo — no extra shooting needed.
- Smart Color Library: Includes Pantone trending shades and standard palettes.
- Custom Color Input: Enter Pantone codes or HEX values for full creative control.



3. Perfect For:
- Showcasing new product lines in multiple colors: Quickly present the same product in a range of colors without the need for multiple photoshoots. Perfect for helping customers visualize options and make confident purchasing decisions.
- Enhancing e-commerce visuals: Make your online store stand out with high-quality, consistent product images. Weshop AI’s Color Change ensures each color variant looks natural.
- Creating a variety of branded visuals for marketing campaigns: Generate multiple visuals from a single product image to suit different platforms, ads, and campaigns. It saves time while keeping your brand aesthetic consistent.
- Highlighting seasonal collections or limited-edition color releases: Show off your special releases and seasonal products in eye-catching ways. Customers can instantly see all available colors, creating excitement.
- Quickly testing and presenting color options to customers: Experiment with new color palettes and get immediate feedback. This makes it easier to plan new launches or adjust offerings based on customer preferences.
- Streamlining content creation for social media, ads, and online stores: Reduce the workload of producing multiple images manually. Weshop AI helps you create polished visuals fast, keeping your content fresh and engaging across all channels.
Step-by-Step Guide
Step 1:Upload product image

Upload a clear product image with good lighting. Make sure the main item is fully visible and not blocked by text or other elements.
Step 2: Enter the product name you wish to change the color for in the chat box.

Describe the product clearly so the AI can accurately identify which part needs to be recolored. The more specific your description, the better the result.
Step 3: Select or customize color codes in the smart color library

Pick your favorite shade from WeShop AI’s smart color library — from trending tones to classic hues.
Step 4: View the generated results



The generated results show that Weshop AI’s Color Change makes it easy to see the same outfit in different colors. The results look natural, the colors are accurate, and the fabric details stay intact. It’s a fast and simple way to explore new styles and create eye-catching visuals.
Best Cases of AI Recolor WeShop AI


















Ready to bring your products to life in every color? Try Weshop AI’s Color Change tool and see how easy it is to create stunning, high-quality pictures in seconds!


